An H&M advert sparked global outrage after a black boy modelled a hoodie which read “Coolest Monkey in the Jungle”. The child model, Liam Mango, who was featured in an H&M advert that has sparked outrage and anger, remains in the media this week.
Terry Mango, the mother of five-year-old Liam Mango who modelled a hoodie for H&M, says people need to respect different views on racism. His mother has since come under fire for defending the advert.
In an interview with British daytime show This Morning, Mango says the public outcry is not an overreaction. “’It is not an overreaction when it comes to racism. Everybody should act differently based on their own opinions on what racism is.” The mother says she knows what racism is and has been called a ‘monkey’ in the past.
“I know what racism is, I have had racist remarks directed to me. I’ve been called a monkey before on a cruise ship and my reaction was the same as the world’s right now.” However, she explains that she did not view the advert as racist. “To put the T-shirt and the word ‘monkey’ with racism maybe that is not my way of looking at it. I’m just looking at Liam, a young black boy modelling a T-shirt that has the word monkey on it. And I think everybody should respect opinions on racism.”
In a backlash at this considered to be racist hoodie Musicians The Weeknd and G-Eazy also cut ties with clothing retailer. In South Africa the Economic Freedom Fighters staged protests and vandalises stores in the Western Cape, Limpopo and Gauteng. Although the retailer has removed the hoodie from its shelves and issued an apology the repercussions seems to be mounting regardless.