Indonesia’s sportswear industry posted positive growth in 2015 and 2016 amid the global economic slowdown. According to data from the Ministry of Industry, the value of the country’s footwear exports in 2015, of which 90% of the total is sports footwear, was up 9.7% to $4.5 billion USD. This helped Indonesia climb to 6th position among top global footwear exporters after China, Italy, Vietnam, Germany and Belgium, with a market share of 3%.
Indonesia has been able to maintain its position as one of the leading sportswear manufacturers in Asia, particularly in the apparel and footwear sectors, despite fierce competition from China and Vietnam. Most of the sportswear products manufactured in Indonesia are for export markets. These products are typically outsourced by foreign companies that own brands such as Adidas, Nike, Converse and other major brand names sold in various global markets.
The United States, Belgium, Germany, United Kingdom, Japan, and China are six major export destination countries for Indonesia’s sports footwear products. The US accounts for 28.2% of Indonesia’s footwear exports, while exports to China had doubled to 7% in 2015 due to increased demand following a 50% reduction in import tariffs.
The export value of the textile and textile products industry in 2015, of which sports clothing accounts for a significant portion of its total output, reached $12.28 billion USD or accounted for 8.17% of total exports. The sector contributes 1.22% to Indonesia’s GDP with an export surplus of $4.31 billion USD.